GZ Lures Big Game Supply, a retailer of handmade lures and tackle, announced they will partner with The Billfish Foundation (TBF) to support billfish conservation starting in the new year. Proceeds from GZ Elite Memberships will fund TBF’s efforts that reflect a commitment to conserving billfish and ensuring a future for recreational fishing.

Long time TBF supporter, Capt. Chris Donato, co-owner of GZ Tackle Co., shared his enthusiasm: “This partnership allows us to contribute through our company’s growth and provide valuable information from TBF to our customers.” Co-owner Cole Miller highlighted the importance of conservation:

“We’re thrilled to support TBF. Conservation aligns with our values and the future of sportfishing. Educating our customers and raising funds through this partnership ensures we contribute to billfish conservation.”

GZ Elite Members will gain exclusive access to webinars featuring TBF staff and scientists sharing insights on billfish research and more.

GZ Lures, is demonstrating through this collaboration with TBF, how conservation pays off for both the fish and businesses committed to making a difference. They understand that higher and better billfishing numbers mean better business. 

To join GZ Elite Membership and support this TBF, visit GZ Tackle Co.’s website. To learn how your business can help be a partner/sponsor of TBF please contact us at [email protected].